Industry Leading Programs & Services
Real Answers to
Real Questions
Delivering more so you can accomplish more
Partnering with Lyons is about more than the products on your shelves. Lyons delivers programs, technology and partnerships that make it easy for you to do more so you can accomplish more. Â
Max 12
How can you as a local, independent store owner be more competitive with the larger chain stores? Simple – membership in Lyons MAX 12. This exclusive marketing program if offered to Lyons customers at no cost. Membership includes a variety of attractive benefits including access monthly promotional pricing options on products popular with your customers. Â
Marketing & Technology
Here are some of the ways we can help you
MAX 12
How can you as a local, independent store owner be more competitive with the larger chain stores? Simple – membership in Lyons MAX 12. This exclusive marketing program if offered to Lyons customers at no cost. Membership includes a variety of attractive benefits including access monthly promotional pricing options on products popular with your customers. Â
MAX 12 Benefits
- Absolute lowest prices on select promotional items
- Custom Point of Purchase sign kits
- Monthly new item sample packs
- Members only pricing on select items in the Marketing Advantage Monthly
- Exclusive special event raffles/giveaways
- Bonus Point Multipliers in our Paw Points Loyalty Program
- Priority ranking for store sets
- Annual Trade Show Perks
- Pre-opening shopping
- Complimentary 2-night hotel stay
- Exclusive MAX 12 Welcome Reception
- MVP Compliancy
- 5000 Bonus Points
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Marketing Advantage Monthyly (MAM)
As a store owner or manager, your time is always stretched thin. And searching through multiple sources for information on the latest products and trends can stretch it even thinner. The Lyons Marketing Advantage Monthly provides our customers with a quick and easy solution.
- The MAM introduces new products as well as offers special pricing on top-selling products across all categories
- Lyons customers receive this monthly publication as a printed magazine, online flipbook and order app update
- Scannable product barcodes are included to make ordering even easier
- Provides early access to pre-book items
- Access to special promotions offered by Lyons and our vendor partners
- Earn Paw Point Loyalty Program points on qualifying products
- Take advantage of MAX 12 benefits (exclusive to MAX 12 Members)
- Monthly promotional deals
- Exclusive pricing on select items
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Marketing Services
We want to be your marketing department.
Max12
How can you as a local, independent store owner be more competitive with the larger chain stores? Simple – membership in Lyons MAX12. This exclusive marketing program is offered to Lyons customers at no cost. Membership includes a variety of attractive benefits including access to monthly promotional pricing options on products popular with your customers.
MAX12 Benefits
- 4 product promotion options to select 2 from every month
- Special limited manufacturer support
- Point of Purchase sign kits
- Quarterly sample packets
- No cost annual membership
- Pre-opening Trade Show shopping and more
Marketing Advantage Monthly (MAM)
As a store owner or manager, your time is always stretched thin. And searching through multiple sources for information on the latest products and trends can stretch it even thinner. The Lyons Marketing Advantage Monthly provides our customers with a quick and easy solution. Here’s how:
- Lyons monthly magazine highlighting new products and special pricing offers
- Advanced information on products not yet available
- Scannable product barcodes that make ordering even easier
- Access to special promotions offered by Lyons and our vendor partners
- Loyalty Program points on qualifying products
A Team Focused on You
At Lyons, we see ourselves as your success partner armed with proven strategies and new, growth minded ideas to increase your business. We’re a dedicated advisor in your store with consistent frequency to serve your needs and deliver product solutions to keep your store shelves stocked and maximize profit opportunities. We’ll conduct regular business reviews that highlight your successes and identify increased revenue opportunities.
With Lyons, you get a full team of service providers dedicated to meeting your needs.
Do you have the right products on your shelves?
As a successful C-store owner, you already understand the revenue potential of the products on your shelves. But what about the potential of the products NOT on your shelves? Are you missing out on additional revenue and, if so, just how much?
As a Lyons customer, you have the benefit of actually measuring the value of potential opportunities specifically in your store. Our director of data management uses the Revenue Opportunity Audit Report (R.O.A.R.) to analyze your purchase data and compare it to a market driven preferred product mix. The result identifies the products you should be carrying but aren’t and calculates an annual estimated revenue opportunity for each of those missing items. Collectively, the R.O.A.R. offers you actual insight into how much more revenue you could potentially generate on an annual basis.
With Lyons, you get a full team of service providers dedicated to meeting your needs.
Technology Services
Here are some of the ways we can help you.
Order Entry and Printing Made Easy
As a Lyons customer, you’ll always have access to an up-to-date electronic catalog by accessing the ZiiZii Order Entry app on virtually any device. Using this catalog, you can order at any time, anywhere, and even print shelf labels in-store as needed.
- Works with Everything – Use on iOS, Android, web browsers and even legacy terminals.
- No Internet, No Problem – ZiiZii works in offline mode, so you can still be productive even when you don’t have an internet connection.
- Quick Access for Easy Info Sourcing – Finding items quickly makes it easy for you to order quickly and accurately. View product images, catalog search, category view, sale items and more.
- Order In Seconds – Features like barcode scanning, templates and order history give you the tools to quickly build and send orders.
- Electronic access to Marketing Advantage Monthly, prebook summaries and opportunities, new and discontinued item updates
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B2C Delivery
On-demand delivery is one of the fastest growing profit centers in the c-store industry. But the high commission costs and time managing multiple delivery platforms creates a burden most independent owners don’t want to deal with. Lyons’ partnership with Lula Delivery makes it possible for you to cost effectively compete in the B2C delivery market at the highest level and increase your top-line revenue by up to 30%.
- 0% commission delivery on all major delivery platforms
- Lula uploads your inventory to delivery apps for you
- Manage your delivery operations for multiple delivery platforms on 1 tablet with 1 price book
- Enjoy 24/7 customer support and account management resources
- For more info contact your Territory Sales Manager
